A picture is worth a thousand words and most of them at the first Cine&Photo day were about gear.

Sayings aside, it was a great opportunity to catch up on the latest in filmmaking and photography technology and have the chance to discuss developments from industry leaders such as Sony, Panasonic, and SmallRig, while also examining various rigs, lighting options, and lens technologies.

In today's world that's moving closer and closer to AI, passion and innovation are driving the industry forward and events like these are crucial not only to stay up-to-date, but to also remember what makes a frame.

A big thank you to AVITEH Audio Video Tehnologije d.o.o.

As one of the world’s leading trading platforms for licensing and networking, the EFM kicks off the audio-visual business year as a key indicator of trends, innovations and developments in global film and TV production. Once again, the EFM promises to be a highly dynamic meeting place for major industry players and key stakeholders-

Under the roof of the Gropius Bau, the newly created Innovation Hub at the upcoming EFM will devote an entire floor to creativity and pioneering developments in the international production sector for the first time. The focus here will be on cutting-edge technologies and AI-based solutions from screenwriting to distribution, revolutionizing the industry.

The Innovation Hub features a technology-centred exhibitor area, interactive panels, and practice-oriented workshops for producers led by renowned experts, which are exclusively accessible to Market Badge holders. The new space is being realized in collaboration with Microsoft, Largo.ai, Vimeo, Publikum, the Film Commission Region Stuttgart, the Animationsinstitut of the Filmakademie BW, and carefully selected start-ups.

The film and television production industry faced significant challenges in 2024, including Hollywood strikes, the ongoing impact of COVID-19, and economic uncertainty. This led to a decline in production volume, particularly in the US. Hollywood studios spent $11.3 billion on productions in the second quarter of 2024, a 20% drop from the same period in 2022, reflecting a downturn in industry activity. Globally, film and television production levels declined by 20%, while the US saw a sharper 40% decline from pre-strike levels.

Despite these challenges, US production incentives remained relatively stable, with some states like New Jersey and Oklahoma expanding their programs. California proposed a significant increase to its incentive program to compete with other states and countries.

Canada continued to attract productions with its robust incentive programs and strong infrastructure. Tax incentives have contributed to a robust production infrastructure across Canada, with major hubs in Toronto, Vancouver, and Montreal offering state-of-the-art studios and skilled labor forces.

Looking ahead to 2025, the industry is expected to focus on stabilization and more sustainable growth. Independent production is poised to play a growing role

We're proud to share our work with Gaza SunBirds, a sports team from Gaza traveling across Europe to raise funds for aid. We recently helped promote their aid efforts.

The Gaza Sunbirds are a para-cycling team based in the Gaza Strip. The team was formed in 2020 by Alaa al-Dali and Karim Ali with a mission to make a difference. Through their athletic talents and dedication, they're raising awareness and critical funds to support their community.

How to donate a pizza party?

“Like sports, the feeling of getting a pizza is a universal. By teaching kids how to twist the dough and getting the community involved we make it an opportunity for some much deserved distraction. We are looking for sustainable initiatives to give a moral boost to our people. Flour prices have remained relatively stable across the war making this something we know we can deliver on even in when things go from bad to worst.”

A notable increase in open positions on the company website for hiring in Manila, Taiwan, and Singapore suggests Netflix's strategic expansion within Southeast Asia will continue in 2025.

The streaming service is demonstrating a commitment to local production, as evidenced by the development of projects such as Indonesia's inaugural sci-fi series and a Philippine zombie apocalypse film. This initiative aims to cater to the region's rising demand for homegrown entertainment.